| Public plans reviewed | Free, Pro, Enterprise | Pro, Legend, Enterprise | Free, Boost, Max, Enterprise | Standard and Advanced |
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| Command Center | Command Center analytics on Free and above | YouTube analytics and channel reports | Channel insights; Enterprise cross-channel reporting | Social analytics and reporting |
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| Market Intelligence | Enterprise topics, competitors, in-app alerts, and workflow handoffs | Topical analysis and competitor tools | Trends research and competitive intelligence | Listening and competitor benchmarking |
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| Coach Martocci | Coach Martocci on Pro and above | Title generation and video idea tools | AI Coach with plan-specific access | AI ideas, captions, and images |
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| Scheduler | Scheduler on Pro and above; publishing depends on account permissions | Scheduled Publish and Scheduled Video Update listed | Not verified in the reviewed sources | Content calendar and scheduled publishing |
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| Bulk Editor | Bulk metadata editor on Pro and above | Bulk find, replace, and append tools | Not verified in the reviewed sources | Bulk scheduling on Advanced; metadata editing not verified |
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| AI Bulk Generator | AI Bulk Generator on Enterprise | Not verified in the reviewed sources | Max lists clipping and generation; batch workflow not verified | AI content creation; equivalent batch workflow not verified |
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| Media Creator and AI asset production | Media Creator on Enterprise; Coach transfers also require Enterprise | Thumbnail generation and Suggested Shorts listed | Thumbnail tools; Max clipping and generation | AI images and content libraries |
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| Microsites | Hosted microsite and creator portal visibility on Free and above | Not verified in the reviewed sources | Not verified in the reviewed sources | Link-in-bio tool; equivalent hosted microsite not verified |
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| Referrals | Referral program; see the linked Viral Worx terms | Not verified in the reviewed sources | Not verified in the reviewed sources | Not verified in the reviewed sources |
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| Enterprise controls | Enterprise team roles, approvals, and audit trail | Enterprise channel and user access | Enterprise roles and permissions | Advanced approvals and internal collaboration |
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